PDA

View Full Version : ND Miata w/RECARO seats BBS & More!



MRnewsBot
12-22-2017, 10:47 AM
Mazda heats the Miata's seats, and puts a cherry on top

New, heated seats make one of the best sports cars on the market a little easier to live with day to day.

The beautiful thing about having a small car with a relatively spartan interior is that minor updates can seem huge, and this is precisely what Mazda is betting on with the 2018 updates to its beloved MX-5 Miata.

The kind and benevolent folks in Hiroshima are seeking to improve the Miata's driving experience by adding heated Recaro seats to its Club-model MX-5s with the Brembo/BBS/Recaro package as well as heated standard seats to its Club models with the Brembo/BBS package. As anyone who's driven the Miata top-down (as it's meant to be) in the winter knows, that's a good thing.

https://cnet3.cbsistatic.com/img/uztN7VfU3XR6dcZ1MZ9JJhNXC54=/2017/12/20/a75ff2a4-06bd-428e-a1a0-42a0ea1a2e07/mazda-mx-5-ipm1-src-us-2017-high-rq-darkcherry.png

Also on the slate of changes for 2018 is a new soft-top color option. Previously, you could have any color soft-top you wanted on your MX-5 just as long as it was black, but now owners will be able to opt for a cherry red soft top, which looks positively smashing on a gray car. Mazda decided to bring the cherry red top to the US after the response to a UK-market special edition proved overwhelmingly positive.

The top isn't the only thing getting more color options. There will be a new auburn Nappa leather interior option, and the exterior palette will be getting additional hues as well, including soul red crystal and machine gray metallic, both of which will be available at a premium.

The base trim level isn't getting left out in the cold either, so fret not all you budget-minded consumers. The Sport trim will, for the first time, benefit from the addition of standard Mazda Connect infotainment which is easy to use and relatively responsive, though it still doesn't support Apple CarPlay or Android Auto.

We already loved the MX-5, now we are probably going to love it even more since our butts will be toasty as we blast top-down through the freezing weather of fall and winter. The 2018 Mazda MX-5 Miata goes on sale in the US in January 2018.

source: https://www.cnet.com/roadshow/news/mazda-heats-the-miatas-seats-and-puts-a-cherry-on-top/

MiataQuest
12-22-2017, 12:53 PM
The Mazda direction?
In a few years this Corvette picture will be replaced with a 155 hp ND

https://qph.ec.quoracdn.net/main-qimg-5145312f2ec40f94407b79f3d03a6d44

Corvette is the new Zoom Zoom

Phatmiata
12-22-2017, 01:25 PM
did Agent Orange hack your account again? :whistle:

MiataQuest
12-22-2017, 02:27 PM
Damn AO :shocked: He told me I needed to give him my passwords to join this site!

But actually I was semi-serious with the picture above.
If Mazda continues down the present path, what will the future perception of Mazda be?
Before Zoom-Zoom defined the brand.
What defines Mazda now?
The answer is nothing.
While they figure that out they might as well promote the MX-5.

Other automakers have "Halo" cars to maintain excitement for their sports model which also carries over to the brand.

Think:
Mustang -> Shelby
Corvette -> Z06, Grand Sport
BMW -> M2, M3
Mercedes -> AMG

Making a Halo car that is not related to one of your volume models is usually a loser. Examples are the Chevrolet SSR, Chrysler Prowler, Lexus LFX, etc

You don't make money on "Halo" cars, but it maintains an inspirational glow over the lower models if done right.

What halo versions does the MX-5 have?
The 155 hp Club while they stick a new 2.5 SkyActiv Turbo in CX-9 Soccer-mom CUV. Really :cry2:

They need a low volume money losing Halo model to show that Mazda can still zoom-zoom. This is needed to make sure the ND can survive to the next NE & NF generations without becoming a stereotype old man cruise-mobile.

I would propose a special removable fastback hardtop, rollbar, magnetic suspension, and SkyActiv 2.5 turbo and name it the MazdaSpeed Manticore :D

Now the magazines and blogs would be abuzz. The low volume sales would probably get "Manticores tm"in the hands of owners that would promote the brand. Many would buy the lower end model with aspirations to modify it to be a Manticore tm or it gives street cred to a lower spec version.